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Book a free consultation today, and if qualified, receive your first month of services absolutely free.
Most digital agencies don’t understand the complexity of industrial eCommerce. Long buying cycles, technical products, and low-volume, high-value sales require a different playbook.
Proven Track Record
Book a free consultation today, and if qualified, receive your first month of services absolutely free.
Exclusive Offer For Qualified Industrial Brands
Clients have seen increases in performance metrics: Revenue, ROAS, and Scalability.
We specialize in digital marketing for industrial related eCommerce brands.
We provide regular updates and are readily available for communication to give the transparency your business needs.
Industry Expertise
Transparent Reporting
Challenge
Before partnering with us, this Fort Worth-based patio and fence contractor struggled with Google Ads. Their previous campaigns brought in low-quality and spam leads, draining their budget with little to no return.
Strategy
- Focusing on High-Intent Keywords: We shifted to search terms aligned with buyer-ready intent, targeting people actively looking for patio and fence builds and remodels, not minor repairs or repainting.
- Tight Geographic Targeting: The ads were restricted to high-income ZIP codes in Fort Worth, where bigger-ticket projects are more likely.
- Smarter Keyword Use: We significantly reduced the number of keywords and layered in negative keywords to filter out irrelevant traffic.
- Custom Ad Copy: Each keyword group had bespoke copy written to speak directly to the audience’s pain points, driving higher CTRs and better conversion rates.
- 63 High-Quality Leads
- $85.94 Average Cost Per Lead
- 8% Conversion Rate
Results
Exclusive Offer For Qualified Contractors
Let's Increase Your Revenue Together
Schedule your free marketing consultation now.
We uncover audiences and targeting that will bring in consistent results.
Market Proficiency
Market Proficiency
We uncover audiences and targeting that will bring in consistent results.
Transparent Reporting
We specialize in digital marketing for industrial related eCommerce brands.
Industry Expertise
Clients have seen increases in performance metrics: Revenue, ROAS, and Scalability.
We provide regular updates and are readily available for communication to give the transparency your business needs.
Proven Track Record
Let's Build Your Lead Pipeline Together
Schedule your free marketing consultation now.
The Challenge
Before partnering with us, this industrial client was struggling with bouncing between agencies due to performance issues. The main challenge within this ad account was that it had a scaled budget, but was not reaching performance targets.
The Strategy
- Campaigns were optimizing for all conversion events rather than just purchases, so Google rewarded the algorithm for producing add to carts, we switched these to secondary events.
- With a large catalog of SKU's we needed to ensure that each campaign and product segmentation to provide the best product per search query.
- Reduced wasted spend - we focused on allocating budget to the highest performing campaigns to keep the scale of the ad account while increasing performance.
- Custom Ad Copy: Each campaign had unique copy to align with the audience, where previously the ad copy was duplicated across all campaigns with minor adjustments.
The Outcome
Increase in Revenue
Increase in ROAS
Cost Per Month
111%
116%
$98k
March
April
May
The Challenge
Before partnering with us, this industrial client was struggling with bouncing between agencies due to performance issues. The main challenge within this ad account was that it had a scaled budget, but was not reaching performance targets.
The Strategy
- Campaigns were optimizing for all conversion events rather than just purchases, so Google rewarded the algorithm for producing add to carts, we switched these to secondary events.
- With a large catalog of SKU's we needed to ensure that each campaign and product segmentation to provide the best product per search query.
- Reduced wasted spend - we focused on allocating budget to the highest performing campaigns to keep the scale of the ad account while increasing performance.
- Custom Ad Copy: Each campaign had unique copy to align with the audience, where previously the ad copy was duplicated across all campaigns with minor adjustments.
The Challenge
Before partnering with us, this Fort Worth-based patio and fence contractor struggled with Google Ads. Their previous campaigns brought in low-quality and spam leads, draining their budget with little to no return.
The Outcome
- 111% Increase In Revenue
- 116% Increase In ROAS
- $98K Scaled Spend Per Month
Hear The Real Growth From Macnaught USA
Scale Your Industrial Revenue With Data-Backed Strategies
Check Out This Case Study
Most digital agencies don’t understand the complexity of industrial eCommerce. Long buying cycles, technical products, and low-volume, high-value sales require a different playbook.
Trusted Industrial eCom Experts
Our Team
Matt Cameron
Owner | Senior Strategist
Senior Strategist | Operations
Sean Possemato
Head of Client Success
Ryan Freeze
Matt Cameron
Owner | Senior Strategist
Sean Possemato
Owner | Senior Strategist
Ryan Freeze
Head of Client Success
